{"id":16896,"date":"2022-06-07T12:19:24","date_gmt":"2022-06-07T12:19:24","guid":{"rendered":"https:\/\/northbaysolutions.com\/case-studies\/how-northbay-helped-grow-credit-help-more-consumers-build-credit\/"},"modified":"2025-04-14T09:25:27","modified_gmt":"2025-04-14T09:25:27","slug":"how-northbay-helped-grow-credit-help-more-consumers-build-credit","status":"publish","type":"post","link":"https:\/\/northbaysolutions.com\/case-studies\/how-northbay-helped-grow-credit-help-more-consumers-build-credit\/","title":{"rendered":"How NorthBay Helped Grow Credit Help More Consumers Build Credit"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling blog-single-post-icon-fix hide-any-div\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:60px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type btnViewAll\" style=\"--button_accent_color:#0c62fb;--button_accent_hover_color:#033aa0;--button_border_hover_color:#033aa0;--button_gradient_top_color:#ffffff;--button_gradient_bottom_color:#ffffff;--button_gradient_top_color_hover:#ffffff;--button_gradient_bottom_color_hover:#ffffff;--button_margin-bottom:35px;\" target=\"_self\" href=\"\/insights\/case-studies\/\"><i class=\"fa-angle-left far awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">All Case Studies<\/span><\/a><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><i class=\"fb-icon-element-1 fb-icon-element fontawesome-icon fa-city far circle-no fusion-text-flow\" style=\"--awb-iconcolor:#0c62fb;--awb-iconcolor-hover:#0c62fb;--awb-font-size:18px;--awb-margin-bottom:10px;\"><\/i><div class=\"fusion-text fusion-text-1\"><p><strong>Industry<\/strong><\/p>\n<p><a href=\"\/industries\/#_services\">Services<\/a><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><i class=\"fb-icon-element-2 fb-icon-element fontawesome-icon fa-sun far circle-no fusion-text-flow\" style=\"--awb-iconcolor:#0c62fb;--awb-iconcolor-hover:#0c62fb;--awb-font-size:18px;--awb-margin-bottom:10px;\"><\/i><div class=\"fusion-text fusion-text-2\"><p><strong>Solution<\/strong><\/p>\n<p><a href=\"\/services\/aws-application-and-database-migration\/\">Application and DB Migration<\/a><\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-2 fusion_builder_column_inner_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><i class=\"fb-icon-element-3 fb-icon-element fontawesome-icon fa-handshake far circle-no fusion-text-flow\" style=\"--awb-iconcolor:#0c62fb;--awb-iconcolor-hover:#0c62fb;--awb-font-size:18px;--awb-margin-bottom:10px;\"><\/i><div class=\"fusion-text fusion-text-3\"><p><strong>Partner<\/strong><\/p>\n<p><a href=\"https:\/\/northbaysolutions.com\/partners\/aws-premier-consulting-partner\/\">AWS<\/a><\/p>\n<\/div><\/div><\/div><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:10px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:rgba(0,0,0,0.1);border-color:rgba(0,0,0,0.1);border-top-width:1px;\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-row\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"border-radius:10px;\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" alt=\"How NorthBay Helped Grow Credit Help More Consumers Build Credit\" title=\"How NorthBay Helped Grow Credit Help More Consumers Build Credit\" src=\"https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img.jpg\" class=\"img-responsive wp-image-24465\" srcset=\"https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img-200x133.jpg 200w, https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img-400x267.jpg 400w, https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img-600x400.jpg 600w, https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img-800x533.jpg 800w, https:\/\/northbaysolutions.com\/wp-content\/uploads\/2022\/06\/grow-credit-casestudy-img.jpg 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:40px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-margin-top-medium:20px;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:20px;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p class=\"vc_custom_heading b_heading first_heading\"><strong>Meet Our Customer<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-5\" style=\"--awb-text-transform:none;\"><p><a href=\"https:\/\/www.growcredit.com\/\" target=\"_blank\" rel=\"noopener\">Grow Credit<\/a> is a FinTech company focused on helping consumers who have limited or no credit history to improve their credit score by using a virtual Mastercard to pay recurring monthly subscriptions for services such as Disney+, Netflix, Spotify, and more.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-top-small:-40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-3 fusion_builder_column_inner_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:-40px;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-6 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Challenge<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-7 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>Grow Credit needed to modernize its existing platform to be more stable and secure. They also needed to develop a data lake and build pipelines to <a href=\"\/services\/data-lake-and-analytics\/\">enhance data analytics and leverage data science<\/a> to solve business problems such as risk analysis and underwriting, all under a serious time crunch.<\/p>\n<p>Overall, the company wanted to improve the customer experience while also enabling their internal team to leverage machine learning to mitigate risk and predict user behaviors. They needed an engineering partner who could help them build a new AWS infrastructure and application, as well develop a new data lake \u2013 and do it fast.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"fusion-text fusion-text-8 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Vision<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-9 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:30px;\"><p>To expand their offering to enable millions of consumers to build their credit and provide them with a best-in-class user experience.<\/p>\n<\/div><div class=\"fusion-text fusion-text-10 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Implication<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-11 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:30px;\"><p>Quickly acquiring customers, and continually providing them with a best-in-class experience, are mandates for a startup organization like Grow Credit. If their online Mastercard application takes too long to load, prospects are likely to abandon the process altogether. And without a data lake, analysts can\u2019t perform advanced data analytics and predict product usage patterns.<\/p>\n<\/div><div class=\"fusion-text fusion-text-12 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Solution<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-13 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>The Grow Credit team knew that NorthBay was the right choice to architect a highly available AWS-based infrastructure and application based on our certification as an <a href=\"https:\/\/partners.amazonaws.com\/partners\/001E000000gKImTIAW\/NorthBay%20Solutions%20LLC\" target=\"_blank\" rel=\"noopener noreferrer\">AWS Premier Consulting Partner<\/a> with 300+ AWS certified employees.<\/p>\n<p>They were enthusiastic about the widely lauded <a href=\"\/services\/engagement-models-aws-cloud-managed-services\/#oneteam\">NorthBay \u201cOne Team\u201d model<\/a>, whereby our team works hand-in-hand with client teams, so they have ample opportunity to learn from and actively engage with our experts. It\u2019s NorthBay\u2019s belief that only through knowledge sharing and mutual accountability can both NorthBay and our clients gain a shared sense of ownership. Additionally, this type of team structure better supports the agile development process needed to accelerate timeframes. Grow Credit also needed a partner who would take on ongoing management, operations and support services for both the infrastructure and the application post-deployment, which NorthBay is equipped to do.<\/p>\n<\/div><div class=\"fusion-text fusion-text-14 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>AWS Services<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-15 fusion-text-no-margin awsServices\" style=\"--awb-text-transform:none;--awb-margin-bottom:30px;\"><a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon CloudWatch&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon CloudWatch<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS Lambda&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS Lambda<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon Route 53&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon Route 53<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS Certificate Manager&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS Certificate Manager<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon SNS&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon SNS<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS Config&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS Config<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS IAM&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS IAM<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon SQS&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon SQS<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon CloudFront&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon CloudFront<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS KMS&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS KMS<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS Client VPN&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS Client VPN<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon EFS&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon EFS<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=Amazon ALB&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">Amazon ALB<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS Secrets Manager&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS Secrets Manager<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS WAF&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS WAF<\/a>, <a href=\"\/aws-services\/?s=&wcf_taxonomy%5B672cd032789c0%5D=case-studies&wcf_meta_field%5B6728a4a68c221%5D=AWS IaaS&wcf_meta_field%5B6728bd1548af4%5D=Case%20Studies&form_id=26570&post_types=post&posts_per_page=12\">AWS IaaS<\/a>\n<\/div><ul class=\"services\"><\/ul>\n\n<script>\njQuery( document ).ready(function($) {\n\n   $(\".awsServices\").append(\n'<ul class=\"services\"><\/ul>');\n  \n $('.awsServices a').each(function() {\n    var text = $(this).text();\n    $('<li\/>')\n        .append($('<a \/>', {text: text, href:'https:\/\/northbaysolutions.com\/aws-services\/?service='+text}))\n        .appendTo('ul.services');\n}); \n \n});\n\n\n\n<\/script><div class=\"fusion-text fusion-text-16 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-top:50px;--awb-margin-bottom:50px;\"><p><strong>Development<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-17 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>The joint team began by understanding the existing application and reviewing the existing code and functionality. Additionally, the team met with business stakeholders to clearly understand the vision and requirements for the product in order to build a product roadmap.<\/p>\n<p>Northbay\u2019s technical mission was to modernize Grow Credit\u2019s platform from monolithic to containers, microservices and serverless, and build data pipelines and a data lake. The Grow Credit platform consists of a front-end web and mobile application for customers as well as back-end functionality. The team began by breaking out the services into their own microservices and began development on new features. The application data source was built using Amazon Aurora, and the services were implemented using AWS EKS and Fargate Clusters. All infrastructure was implemented as infrastructure as code.<\/p>\n<p>To increase platform security, the team moved critical workloads to private subnets and integrated AWS WAF and AWS Secrets Manager services. Other AWS services including CloudWatch, Lambda, Route53, SNS, AWS Certificate Manager, AWS Config, IAM, SQS, CloudFront, KMS, AWS Client VPN, EFS, and ALB also were utilized in the re-engineered platform. The team also designed and implemented an advanced data lake for building machine learning models on customer data with the goal of increasing acquisition rates and driving customer lifetime value.<\/p>\n<\/div><div class=\"fusion-text fusion-text-18 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Operations<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-19 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>NorthBay is currently managing the business application and operations of Grow Credit AWS Cloud infrastructure (AWS IaaS) by providing operational\/technical support, ensuring that all environments and systems components are up and running and available for all project-related activities, including those for development, QA and Production environment.<\/p>\n<p>NorthBay is also providing performance monitoring services for the AWS infrastructure and applications using the AWS Native and 3rd party tools. Additionally, the team monitors monthly spending to ensure it is tracking to budget, and that any unused or underutilized resources are optimized accordingly.<\/p>\n<\/div><div class=\"fusion-text fusion-text-20 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Benefits<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-21 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>As a result of its partnership with NorthBay, Grow Credit was able to modernize the application architecture to make it more cloud-native resulting in scalability, reliability, and also cost savings. As the number of end-users are increasing, the NorthBay team is continuously working with the company to introduce new application features and mine customer data for business-building insights.<\/p>\n<\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-4 fusion_builder_column_inner_1_2 1_2 fusion-flex-column hide-any-div\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-22\" style=\"--awb-font-size:20px;--awb-text-transform:none;\"><p><strong><b>Fast access to actionable data for informed decision making<\/b>:<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-23\" style=\"--awb-text-transform:none;\"><p>A user-friendly dashboard displaying KPI metrics, along with corresponding detailed reports, enable stakeholders to access accurate, actionable data in real time.<\/p>\n<\/div><div class=\"fusion-text fusion-text-24 text-style\" style=\"--awb-font-size:20px;--awb-text-transform:none;\"><p><strong>Organizational alignment on business objectives:<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-25\" style=\"--awb-text-transform:none;\"><p>Associates across all areas of RE\/MAX INTEGRA have access to powerful data visualizations of KPIs, sales targets, and benchmarking information for managing operations and gauging performance over time.<\/p>\n<\/div><div class=\"fusion-text fusion-text-26\" style=\"--awb-font-size:20px;--awb-text-transform:none;\"><p><strong>Access to centralized, normalized data:<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-27 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>All relevant data from disparate systems is cleaned, normalized and integrated into one warehouse for querying across multiple datasets.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-5 fusion_builder_column_inner_1_2 1_2 fusion-flex-column hide-any-div\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-28\" style=\"--awb-font-size:20px;--awb-text-transform:none;\"><p><strong>Reduced duplication and labor costs:<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-29\" style=\"--awb-text-transform:none;\"><p>Redundant tasks related to correlating data and developing reports were automated, resulting in significant time savings.<\/p>\n<\/div><div class=\"fusion-text fusion-text-30 text-style\" style=\"--awb-font-size:20px;--awb-text-transform:none;\"><p><strong>Elimination of bottlenecks:<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-31\" style=\"--awb-text-transform:none;\"><p>By implementing a robust, self-service reporting function, stakeholders are no longer reliant on IT resources to get the data they need to make important business decisions.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"fusion-text fusion-text-32 fusion-text-no-margin\" style=\"--awb-font-size:28px;--awb-text-transform:none;--awb-text-color:#033aa0;--awb-margin-bottom:50px;\"><p><strong>Next Steps<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-33 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><p>NorthBay will continue to work with the client to develop new features, build new integrations and provide production support services for the AWS infrastructure and application platform.<\/p>\n<\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type download-btn\" style=\"--button_text_transform:uppercase;--button_margin-top:40px;\" target=\"_self\" href=\"#\" data-toggle=\"modal\" data-target=\".fusion-modal.IBL\"><i class=\"fa-arrow-down fas awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Download this case study in pdf format<\/span><\/a><\/div><div class=\"fusion-modal modal fade modal-1 IBL modal-style\" tabindex=\"-1\" role=\"dialog\" aria-labelledby=\"modal-heading-1\" aria-hidden=\"true\" style=\"--awb-border-color:#e2e2e2;--awb-background:#ffffff;\"><div class=\"modal-dialog modal-lg\" role=\"document\"><div class=\"modal-content fusion-modal-content\"><div class=\"modal-header\"><button class=\"close\" type=\"button\" data-dismiss=\"modal\" aria-hidden=\"true\" aria-label=\"Close\">&times;<\/button><h3 class=\"modal-title\" id=\"modal-heading-1\" data-dismiss=\"modal\" aria-hidden=\"true\">Download Case Study<\/h3><\/div><div class=\"modal-body fusion-clearfix\">How NorthBay Helped Grow Credit Help More Consumers Build Credit<\/p>\n\t\t<script src=\"https:\/\/www.google.com\/recaptcha\/api.js\" async defer><\/script>\t\t<div class=\"email_download_link\">\n\t\t\t\t\t\t<!--<form action=\"#\" method=\"post\" class=\"ed_form\" id=\"ed_form_\">-->\n\t\t\t<form action=\"#\" method=\"post\" class=\"ed_form\" id=\"New_Subscription_Opt_In\">\n\t\t\t\t<p><span class=\"name\">Name *<\/span><input type=\"text\" name=\"name\" id=\"name\" placeholder=\"First Name\" value=\"\" maxlength=\"50\" required\/><\/p>\t\t\t\t<p><span class=\"phone\">Last Name<\/span><input type=\"text\" name=\"last_name\" id=\"phone\" placeholder=\"Last Name\" value=\"\" 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value=\"a170fa0c4f\" type=\"hidden\"\/>\n\t\t\t\t<input name=\"name_mand\" id=\"name_mand\" value=\"YES\" type=\"hidden\"\/>\n\t\t\t\t<input name=\"gdpr_mand\" id=\"gdpr_mand\" value=\"NO\" type=\"hidden\"\/>\n\t\t\t\t<input name=\"phone_mand\" id=\"phone_mand\" value=\"YES\" type=\"hidden\"\/>\n\t\t\t<\/form>\t\n\t\t\t<span class=\"ed_form_message\" id=\"ed_form_message_345\"><\/span>\n\t\t<\/div>\n\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":266,"featured_media":24465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,26],"tags":[57,35,34],"class_list":["post-16896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-application-and-data-modernization","tag-all-industries","tag-consumer","tag-finance"],"_links":{"self":[{"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/posts\/16896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/users\/266"}],"replies":[{"embeddable":true,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/comments?post=16896"}],"version-history":[{"count":9,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/posts\/16896\/revisions"}],"predecessor-version":[{"id":24466,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/posts\/16896\/revisions\/24466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/media\/24465"}],"wp:attachment":[{"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/media?parent=16896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/categories?post=16896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/northbaysolutions.com\/wp-json\/wp\/v2\/tags?post=16896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}